Tag: realtor marketing
Revisiting the benefits of Google My Business for Realtors
Realtors are always looking for a leg up on the competition, which means staying on top of the newest innovations and trends in marketing. But there’s one mainstay that’s been around almost as long as the world wide web itself that shouldn’t be ignored – Google. Back in the day, advertising on Google meant paying […]
Why real estate agents need a professional profile on the world’s fastest-growing social media platform.
Why real estate agents need a professional profile on the world’s fastest-growing social media platform. Facebook may be still be the world’s most popular social media platform, but Instagram isn’t far behind—and in line to be called the best social media platform very soon. It’s also a terrific resource for Realtors and real estate professionals […]
100 Videos Realtors can shoot that homebuyers and sellers will love!
Real estate agents do a whole lot of marketing, but there is no better use of their time and resources than producing short and simple videos. We’ve covered the research behind this before, but here’s a compelling summary: 85% of home buyers and sellers admit that they want to work with a real estate agent […]
Win a free iPad? Facebook giveaways, raffles and contests are incredibly effective marketing tool for Realtors
Would you like to win a free iPad? Of course you would! After all, who doesn’t like winning free stuff? And that’s the basis of an incredibly effective – yet underutilized – marketing tool for Realtors that I’ll talk about today: social media contests, giveaways, and raffles. In fact, psychologists have found a strange nuance […]
The current state of Realtor marketing – stats and facts to help you make it a great 2018!
According to recent data, there are 2 million real estate licenses issued throughout the United States. Of course, not all of those licensees may be actively selling real estate, but no matter how you slice it, that’s a lot of home sales professional – In fact, there were roughly 5.5 million residential home sales in […]
20 Best practices for Realtor email signatures (Part 1)
We send a whole lot of emails these days. In fact, the average person sends 35 emails a day and active businesses – including real estate agents – may send twice that. (Okay, maybe ten times that number for Realtors!) Of course, Realtors focus on branding and marketing in so many other places, including their […]
The benefits of a Facebook business (not personal!) page for Realtors
If you’re a real estate agent, you have some serious competition. In fact, there are an estimated 1,236,544 active real estate practitioners in the U.S. this year across 86,000 brokerage firms, with 183,789 licensed agents in California alone. Furthermore, at least 91% of those Realtors are using social media to advertise in some capacity. What […]