Would you like to win a free iPad? Of course you would! After all, who doesn’t like winning free stuff? And that’s the basis of an incredibly effective – yet underutilized – marketing tool for Realtors that I’ll talk about today: social media contests, giveaways, and raffles. In fact, psychologists have found a strange nuance […]
If you’re a licensed real estate agent or a Realtor, you probably do several different things for marketing. This can include mailing postcards, open houses, emailing newsletters to your database, and probably posting on social media. However, according to research, an individual-agent or personal blog is just as effective as all of those – or […]
If you’re a homeowner or maybe looking to buy a house soon, then talk of interest rate increases may have caught your attention lately. Of course, that’s understandable, but it’s also important to remember that we’re coming out of an unusually long run of record-low interest rates, so they essentially had nowhere to go but […]